WIPO Publications
Intellectual property and business competitiveness
As a small business or a start-up you may not have considered intellectual property in your business strategy. The intellectual property system can be a useful tool in your business journey. If you have a unique product or service or one that improves what is currently available in the market the tools available in the intellectual property system can protect and strengthen the position of your product in the market, the information available through the intellectual property system can inspire you and help you find partners and markets and an understanding of the intellectual property system can help you avoid risks that your company may face. Find out what the intellectual property system can do for you by arranging a meeting with one of our advisers and/or using the resources that are made available through this website and in the WIPO website.
Find out the intellectual property assets that may reside in your company by using WIPO IP Diagnostics wipo.int/ipdiagnostics-assessment/global/en an IP self-assessment tool for small businesses. Learn more about the different intellectual property tools by accessing these WIPO IP for Business series of guides below. For further information see wipo.int/sme/en/
See also below the program of the online Introductory Training Program on Intellectual Property and Business Competitiveness that was held from July 16 to 19, 2024 and the presentations made there.